You have worked extremely hard to start your own web business, however your venture is not where you would like for it to be. You may well know a lot about your business niche, but does anybody else recognize that? If not, it’s time to set yourself up as an authority.
Sometimes it is WHO you know that counts, like when you are attempting to undertake something and require help. On the pathway towards authority status, you will need others to reach the destination.
I know, I know – you are not the type of individual to audaciously self promote. Do not worry because there is no shame involved. To do any less, than tell others regarding what you have worked hard to learn, is selling yourself short and that IS shameful. Even for shy people, networking with others in the business world can only help. What makes it a bit easier is that you and those you network with are all after a universal aspiration – increased income.
Networking is important in business. Making connections along with others in the online world increases your visibility which matters whenever you want to get your Internet business noticed. Who do you rub elbows with? Begin with someone with authority in your business area like a guru of sorts. Get to be knowledgeable about them by hanging out where they hang out – on their blog, in their social networking groups and by attending events they host or are speaking at.
Networking mutually benefits both parties. While you are getting to know them, do not forget to let them find out who you are. Whenever you comment on blogs, link those comments to your own blog and/or website. If you host a podcast, ask them to be a guest.
Other Ways to Network
Blogs and forums are not the only way that you can make a useful business association to promote your expert business status. Connect with local and online business associations. This is not in name only. Do your part and get involved so that others see your face, listen to your voice and become aware of your work.
Your involvement in these professional organizations is a two-way street. Use the time to give but also get. Raise questions when you need to. Sharing small business suggestions, tricks and secrets is a part of the perks.
Don’t forget the social networking communities. Facebook and MySpace are a lot of fun for connecting with long-standing associates, but they are also big forums for sharing website business ideas. You can post new endeavors on your site and links. You will be amazed who sees and takes advantage of the news. Invite all of your fellow organizational members as well as clients and other business contacts to be your friends so they can view your posts.
Networking can be daunting particularly for business owners who are not good at self-promotion. But, once you start the ball rolling, you’ll notice the benefits and get hooked.